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Demandbase is an AI-powered go-to-market platform that helps B2B companies identify buying signals, prioritize accounts, orchestrate sales and marketing activities, and accelerate pipeline growth.

Demandbase is an AI-powered go-to-market (GTM) and account-based experience platform that helps B2B organizations identify high-value opportunities, prioritize target accounts, and drive revenue growth. They use artificial intelligence to analyze buyer intent signals, account activity, buying group engagement, and customer data to help marketing, sales, revenue operations, and customer success teams focus on the opportunities most likely to convert. By connecting insights with execution, Demandbase enables organizations to align their GTM strategy, improve pipeline generation, and create coordinated engagement programs that accelerate business growth.

They also offer account-based marketing (ABM), intent data, buying group intelligence, sales intelligence, B2B advertising, pipeline analytics, revenue operations tools, and customer expansion insights. Their platform helps teams identify in-market accounts, engage decision-makers with personalized outreach, optimize advertising campaigns, track buyer journeys, and measure the impact of revenue-generating activities. With integrated account, engagement, and performance data, Demandbase enables organizations to create a unified view of prospects and customers while improving sales and marketing alignment across the entire revenue lifecycle.

And the best part? They offer customized pricing based on business size, team requirements, and platform usage, with access to AI-powered account intelligence, ABM capabilities, intent data, sales intelligence, advertising solutions, pipeline analytics, and revenue orchestration tools through a personalized demo and consultation.

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Free Usage PolicyPaid
Paid Upgrade Option? Yes
Tool Release Year2006
Founded byChris Golec
Employees501 - 1000
LocationSan Francisco, CA
Social media presence
Popularity Index9
Main FeaturesDemandbase One™, AI-Powered GTM Platform, Account-Based Marketing (ABM), Buying Group Intelligence
Best Used ForAccount-based marketing and sales intelligence.

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